.At the launch of Astrid Andersen's new line Stel, a presentation kept outside on a boat dock, The Road's 2002 song "Switch the Page" was blowing up out of the sound system. It was actually a star-aligned, emblematic moment, considering that the London-trained professional is actually beginning a new phase in her fashion lifestyle, this moment centering the work around herself.Andersen's much marvelled at name menswear brand name was centered, multicolored, as well as streetwise. With Stel, she revealed in a pre-show interview, "I need to sit pleasantly at the center of it possibly much more this time around given that today it is actually a girls's wear label, as well as it is really a lot more regarding me and my individual references." Stel additionally reflects Andersen's development as a person. After ceasing her line, the professional moved back home to Jutland in the North of Denmark and had pair of little ones. She is actually not the person she was back then.Shifting gears in vogue is actually difficult to do. Brands seem to be to take on lives of their very own, and it is actually very easy to be pigeon-holed. Stel drop some of fashion's formalities. The label is going to present in-season, so what exists will be available for acquisition. All at once, seasonality is actually less important in the Stel equation than significance. Collections are going to be identified through variety (01, 02, and also 03 were received Copenhagen), the principle being actually that you can easily come together items all over "times" both in your closet and also on the marketing flooring. Andersen views no need for a well thought-out garment to be deserted even if the calendar web pages turn. "The straight interpretation of stel is actually body system," she claimed, yet it [recommends more to] a foundational design in a type of commercial way it [likewise defines] a collection of antiques-- when you talk about a tea set, you will call it a stel. For me, that was fairly an intriguing beginning point in regards to the concept of making both collectibles, yet additionally something that's a brand-new base." Having versions pose on scaffolding was actually fortuitous as it suggests numerous analogies. There's development, which associates with developing a brand new label, as well as the thought of assistance relates to her idea that clothes must work with you. Stel is, fundamentally, a kind of modular offering, however none along with the angularity of one thing like Legos or even piled Mu00e6rsk freight compartments. Activity, firm, and also permission belong to Andersen's planning. "When I speak about the label, I possess this tagline: adapting that you can roller skate in, denim you can easily dance in, shirting you can easily journey in." Liberty, delight, movement.